GAME is a Danish based street sport NGO founded in 2002.
GAME’s mission is to create lasting social change through youth-led street sports and culture. The program is a fusion of different urban sports, dance, urban culture and an effort to bridge between differences. The activities are executed by a numerous group of young leaders trained by GAME as street basketball and street soccer coaches as well as dance and parkour instructors and event managers.
The young volunteers and rolemodels, GAME Playmaker, organize activities in 34 GAME zones in less advantaged neighborhoods in Denmark doing practices in street basket, parkour, dance and street soccer. GAME also operate indoor asphalt facilities, located in Copenhagen, Esbjerg, Aalborg and Viborg. GAME is also working in Lebanon, Somaliland, Jordan and Ghana and is starting activities in Tunisia and several countries in the EU.
Youth rolemodels in front
The youth leaders in GAME are called Playmakers. An important part of GAME’s activities is to offer an education to young people in order to empower them to take a role as peer educators. Over the past decade GAME has shown proof of concept when it comes to street sports and youth leadership.
Awards for GAME
2018: Winner of ISCA Award, ‘Succesful/exemplary partnerships for paved/asphalt spaces’ category
2018: Winner of Beyond Sport Award, ‘Sport for Innovation and Tech’ category
2017: AOK’s Best in Town for Kids
2017: World’s Top 200 NGO’s, NGO Advisor
2014: CSR Awards, CSR Partnership Prize
2013: IAKS Award
2011: AOK’s Best Initiative of the City
2008: Ministry of Integration’s Integration Award
2004: Gerlev Sport’s Award
2003: Copenhagen Municipality’s Integration Award
Street sports have a role to play in fragile neighborhoods and societies to prevent conflicts and build a more stable and better future. GAME has turned to the idea of using sports as a vehicle for social change and through the years the organization has gained extensive experiences, which has allowed for the development of innovative methods to increase the development aspects of the activities.
GAME was founded by Martin Schultz, George M. Goldsmith og Simon Prahm. The organisation is lead by a voluntary board and managed by a dedicated team working from HQ in Copenhagen.